Samsung India has reported that it would produce in good numbers this festive season, with the Samsung festive sales encouraging a strong growth across multiple product categories.
The company has also revealed a 40% rise in the manufacturing of premium phone sales and a twofold increase in Smart TV sales. All of this would helphighlightg the brand’s continued dominance and emergence in the Indian market during the 2025 festive season.
According to the recent company data, Samsung’s premium phones, including the Galaxy S24 series and Galaxy Z Fold and Flip models, have seen a great increase in demand.
This 40% growth in sales compared to last year’s sales is being credited to the various exciting festive discounts, the recent trade-in offers, and the recent easy financing options.
Samsung officials have also said that the Indian customers are now more interested in the newly deployed high-end smartphones, especially those that combine cutting-edge performance, advanced camera technology, and long-lasting battery life.
The brand’s focus has been primarily on innovation and increasing the after-sales service ,which would also help attract more premium buyers.
With the smartphones being manufactured, Samsung’s smart TV growth has been equally going up. The company has also announced that Smart TV sales have doubled compared to the previous festive season. For this, all thanks go to the rising interest in home entertainment systems and connected living.
New models that are going on in the Neo QLED and OLED series, which are deployed with AI-powered picture enhancement and also immersive sound ffeatures those become the top choices among buyers.
Many customers have still preferred large-screen TVs, especially the ones that are above 55 inches, reflecting India’s growing demand for tremium entertainment products.
The strong performance in the field of sales shows Samsung’s deep reach across the urban and semi-urban markets. The Samsung India market has recently beeny expanding rapidly, with various customers opting for upgraded technology during the festive period.
Industry experts have also said this year’s festive season sales 2025 were also boosted by the early offers, various easy EMI plans, and even the increased consumer spending confidence.
Samsung’s wide offline and online presence also ensured faster delivery and better customer experience.
The company’s latest numbers in the sales and figures in Samsung’s sales point to a broader Samsung sales growth trend in India, where both the smartphone and TV categories are performing really above the expectations of the users.
The combination of their innovative design, various localised marketing, and even the advanced technology has helped the brand stay ahead of competitors.
