Eyewear giant Lenskart is moving on to the next stage in wearable technology with its new line of smartglasses called B by Lenskart.
The smart glasses will be equipped with an in built AI assistant that will operate using Gemini 2.5, as well as the high performing Snapdragon AR1 Gen 1 chipset.
Having an inbuilt camera and allowing hands free operations such as UPI payments and live translation, Lenskart is not only promoting them as eyewear but rather making them a complete wearable experience integrated to suit India.
The Main Characteristics and What to Expect
B by Lenskart smartglasses will have the weight of approximately 40 grams, this is less weight than the majority of the other similar smartglasses on the market.
The hardware will also be fitted with a built-in Sony camera that will enable the user to capture images or record a video on the frame itself.
The system runs on the Snapdragon AR1 Gen 1 platform that presently provides focus on lightweight AR applications and on device AI processing.
The Gemini 2.5 AI assistant on the software end will be capable of natural and voice based interaction.
You can ask questions, request summarized information, or perform tasks without using your hands. Other features that are highlighted are
- UPI payments through command to camera or command to voice.
- Real time language translation, which is the best option with multilingual Indian users.
- Wellness and fitness notifications are integrated into the experience on the wearable.
Another noteworthy point: Lenskart is also opening the glasses platform to developers in India.
It implies that the glasses can be connected with third party applications, such as food delivery, entertainment, fitness, ticketing, and others.
This opens up new possibilities in the number of applications of what a camera wearable can be.
In the case of Lenskart, which has long been a company specializing in the sale of eyewear, the introduction of smart glasses, which have extensive AI and AR capabilities, is a significant change.
It makes the company not only a fashion or optical brand but a wearable technology player as well.
The right moment, the smart wearables are an up-and-coming market around the whole world, and locally for the Indian market, localized capabilities, costs, and ecosystems are crucial.
It is a promise that will resonate with its users, when they wear glasses, they will not only be able to see things clearly or protect their eyes but also have their very own personal assistant.
Who will capture photo moments, translate languages in real time, make payments, and keep them connected without drawing a phone. Implemented properly, the convenience and the integration might be groundbreaking.
At a greater level, this product is a representation of two major trends:
- The use of AI and AR is gaining momentum in the wearable sector, not just exclusive or luxury wearables.
- Localized market strategy: India is like a launch country and not an afterthought; UPI payment and regional languages are in-built features.
What to Watch For
Naturally there are problems to be faced. For one, pricing will matter. The smartglasses that contain these features normally sell at a high price compared to the normal sunglasses or simple glasses.
In the case that Lenskart wants mass adoption, it must compromise cost, battery life, comfort, and features.
Life and usability of the batteries is also important. Cameras, translation, voice AI, and connectivity have been incorporated therefore, battery drain, heaters, and comfort during extended wear, in the words of the engineer, become a priority.
Data security and privacy also go into focus, particularly in cases where glasses are equipped with in built cameras and voice assistants. Clear knowledge of data collected, processing, and its security will be required of the users.
Lastly, the developer ecosystem launch will evaluate the rate of third party app integration and provide meaningful use cases.
The hardware will not be able to reach its full potential unless the users see no more applications than camera plus payments.
Overall, the next product coming out by Lenskart is their B by Lenskart smart glasses powered by Gemini AI and Snapdragon AR1, which will have the potential to change the future of wearables in India.
They are the heralds of a coming together, eyewear, AI assistants, AR capabilities, and local payments combined. As a consumer, it is one to follow, especially that of tech enthusiasts and developers.
