On device AI, Savi Soin, the President of Qualcomm India, is of the opinion that on device AIs, or artificial intelligence applications that do not use cloud servers but act directly on smartphones, will be the next growth driver in India.
Coming to discuss the fast changing technology in the country, Soin stressed that AI is not a far off idea any longer.
it is becoming an inseparable part of how individuals can communicate with their phones on a daily basis.
Soin believes that India is currently among the most rapidly developed mobile markets in the world, and the introduction of AI to smartphones will make the experience of digital answers smoother, more intelligent, and more secure in the hands of users.
On device AI operates on the machine, in contrast to conventional AI models, where the model requires the use of the internet.
This not only makes operations speedier, but it also elevates privacy, and it also has a provision of real time features, such as instant recognition of images, voice translation, and smart adjustments of the camera.
The reason, he added, is that Qualcomm AI-based chips (such as the latest Snapdragon processors) can already be used to open up new applications in photography, gaming, and personal assistant applications.
These chips are better powered and are more capable of more intricate AI processing immediately, without the need to access the cloud.
Not only is this enhancing user experience, but it will also lower the cost of data, which will make advanced AI more affordable to the Indian populace.
Soin further added that with the increased adoption of these AI services by more smartphone makers, the middle income and high end markets of phones in India will expand more than ever before.
Customers will seek products that do not only work well but also know their preferences and usage habits.
He has indicated that brands that are powered by Qualcomm chips are already considering ways to enhance personalization, battery life, and camera capabilities with the help of AI.
The company thinks that the biggest untapped opportunity in the Indian smartphone market is the combination of AI innovation with the local demands, i.e., language translation, regional content search, and digital security.
The features will particularly apply to the diverse users in India, where millions of individuals are first gaining access to the internet.
The experts in the industry concur with the prediction of Soin.
On device AI is regarded by many as a significant milestone that would change the story on the way smartphones are designed and utilized. It will be possible to have such devices of the future that learn, predict, and adapt, keeping user data confidential and secure.
Qualcomm, among the global market leaders in chip making, is taking center stage in ensuring that this change is happening.
Just in time to adopt the new era of AI-based mobile technology, companies such as Qualcomm are not only assisting the design of smarter gadgets but also setting the stage for a more interconnected and intelligent digital future.


